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General Manager

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General Overview:

Plans, administers and reviews the major functions of industrial, commercial and government organisations either independently or through subordinate executives.

Tasks Include:

  • directs the policy and operations of a company, authority or institution for the achievement of policy objectives, increased profit and market control
  • determines organisation objectives, policies and programs and sets standards and targets
  • appraises the activities of institutions according to strategies and objectives, and monitors and evaluates performance
  • provides overall direction and management of enterprises, including personnel, technological resources and assets
  • consults with subordinate staff and reviews recommendations and reports
  • prepares or arranges the preparation of reports, budgets and forecasts and presents them to governing bodies
  • ensures the security and development of assets and resources
  • represents organisations in negotiations, at conventions, seminars and official occasions, and liaises between areas of responsibility and with other organisations
  • selects or approves the selection of senior staff
  • authorises funds to implement policies and programs
  • may undertake responsibility for some or all of accounting, sales, marketing, personnel and other specialist operations in smaller establishments
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